Case Study: MicroAge boosts profitability and growth with Mimecast

MicroAge boosts cybersecurity revenue 40% with Mimecast

MicroAge, an end-to-end technology solutions reseller and managed services provider, sought to boost its growth by pursuing the high-potential cybersecurity market. Their challenge was to move beyond occasional, non-strategic cybersecurity deals and to intentionally build a profitable and flourishing cybersecurity practice for clients of all sizes. To address this, they deepened their strategic partnership with vendor Mimecast, focusing on its solutions like Cloud Gateway for email security.

By making Mimecast a central part of its cybersecurity offerings, MicroAge achieved significant results. The Mimecast solutions were an easier sell due to their robust built-in features and ease of use, and they yielded profit margins more than double those of some competitors. This strategy helped drive MicroAge's cybersecurity revenue growth of 30-40% per year. Furthermore, Mimecast's commitment to its channel partners enabled MicroAge to expand into profitable managed services, creating new opportunities for upselling and cross-selling.

MicroAge