Case Study: Delta Faucet elevates its brand with Miller Brooks

Delta Faucet elevates design reach with Miller Brooks and a second-round showroom showcase

Delta Faucet sought to elevate its kitchen and bath collections among design professionals, a key audience motivated by inspiration rather than product-centric messaging. The challenge was to reach these sophisticated influencers through new and compelling channels. Miller Brooks addressed this need with a campaign strategy and development service.

Miller Brooks partnered with rising interior design talents to create spaces showcasing Delta's products, utilizing new digital video ad units and media platforms. The resulting media metrics were described as beyond phenomenal, leading to a second phase of collaboration. This success was demonstrated through live vignettes at a major trade show, which became the star attraction.

Delta Faucet