Miller Advertising
36 Case Studies
A Miller Advertising Case Study
Miller Advertising has served the luxury real estate firm Stribling & Associates for over 35 years, helping to brand it as a premier New York City brokerage. The client's ongoing challenge was to effectively market billions of dollars in high-end residential properties and new developments, requiring a comprehensive and sophisticated advertising approach across multiple channels.
The solution implemented by Miller Advertising included powerful listing ads, market reports, elegant property books, geo-location signage, and digital and social media campaigns. After Stribling's acquisition by Compass to form Stribling@Compass, Miller Advertising remained the agency of record and expanded its work. The results included the firm closing over $1.6 billion in sell-side deals in one year, a sixfold growth in broker count, and marketing over $1 billion in new development.