Milkable
59 Case Studies
A Milkable Case Study
Pacvac, a manufacturer of cleaning equipment, partnered with the creative agency Milkable to launch their new cordless backpack vacuum cleaner, the Velo, on a global scale. The challenge was to create a compelling and modern launch that would effectively demonstrate the new product's features and appeal to an international market.
Milkable developed a comprehensive strategy inspired by Apple's product reveals, utilizing 3D modeling, rendering, and animation. They built a unique animated website experience and created a short 3D animation for social media to showcase the Velo. As a result of Milkable's work, the product launch was a major success, with the Velo being sold in over 20 countries and the website receiving a nomination for a CSS Design Award.