Case Study: Dharma Merchant Services boosts leads and conversions with Mightybytes

Dharma Merchant Services boosts qualified leads 680% with Mightybytes

Dharma Merchant Services, a fellow Certified B Corporation, faced the challenge of a content-heavy website that failed to effectively communicate its unique values or serve as a powerful sales tool. The company engaged vendor Mightybytes for a complete website redesign to address these issues and improve its role as a business tool.

Mightybytes implemented a visual storytelling approach, focusing on redesigning key pages and streamlining the online application process. The solution included ongoing SEO, conversion rate optimization, and A/B testing. The results were significant, including an 89% improvement in form conversions, a 131% increase in organic traffic, and a 680% increase in qualified lead generation, allowing Dharma to consistently meet its sales targets.

Dharma Merchant Services