Case Study: The Village by Happily Family builds a thriving paid parenting community with Mighty Networks

This couple created a membership site for families to build compassionate connections

The Village by Happily Family, a paid membership site from Cecilia and Jason Hilkey, needed a better way to support parents and educators seeking compassionate, nontraditional parenting guidance. After outgrowing Facebook Groups, they wanted a private community where members could form authentic connections, access courses and resources in one place, and monetize their audience more sustainably. They chose Mighty Networks for their Launch Plan to replace the limitations of social media with a more focused membership experience.

With Mighty Networks, The Village launched a private community that combines a monthly Parenting Toolbox, live Q&A sessions, conference archive content, and onboarding for new members, all in one streamlined space. The shift helped Cecilia and Jason move toward a cleaner, more scalable business model, and the community has grown to about 200 members with a goal of reaching 400 by year-end. Mighty Networks enabled them to offer paid memberships, improve member connection, and continue expanding their audience through email and launches.

The Village by Happily Family