Case Study: Wanderful builds a thriving paid membership community with Mighty Networks

How a membership dedicated to women traveling solo found a way to flourish during stay-at-home orders—to the tune of 2,900 members

Wanderful, a paid membership site for solo women travelers, wanted to create a more exclusive offering for its most motivated members without taking on the complexity of building and maintaining a membership platform itself. The team turned to Mighty Networks and its Launch Plan to launch a dedicated membership community that could sit alongside, but remain distinct from, their large Facebook Group.

With Mighty Networks, Wanderful introduced tiered memberships, limited enrollment periods, and a stronger focus on member-only perks, coaching, and virtual events. The platform also supported organized groups, topics, and a content library, helping Wanderful scale engagement during the pandemic; the community grew to more than 2,960 women travelers, with multiple virtual events each week becoming a central part of the experience.

Wanderful

Beth Santos

Wanderful