Case Study: Studio North brings breakthrough branding to life with Mighty Giant

Studio North brings Breakthrough Branding to life with Mighty Giant in 3 brand film styles

Studio North, a branding and strategy design consultancy, needed to give momentum to its own brand refresh, specifically bringing its new "Breakthrough Branding" phrasing to life with movement. They engaged the vendor, Mighty Giant, an animation and motion design studio, to create a series of short brand films.

Mighty Giant developed a solution involving three distinct animated styles to reflect the client's three brand pillars. The process included extensive sketching, tests, and mood boards to explore how shapes could move. The final deliverable was a sequence of versatile brand films, with the first film featuring balloons to signify creativity. The vendor Mighty Giant successfully provided the studio with dynamic assets to propel its refreshed brand identity.

Studio North