Case Study: Grey achieves borderless global collaboration and faster creative delivery with Microsoft Teams

Grey - Customer Case Study

Grey, the global advertising and marketing agency Grey, faced the challenge of hiring, engaging, and coordinating creative talent across 14 countries and 1,800 people while preserving an “open, borderless” culture. Email and basic file-sharing couldn’t support cross‑time‑zone collaboration, large files, or the tracking needs of complex client pitches, so Grey turned to Microsoft Teams as part of a broader Microsoft 365 rollout (including SharePoint and OneDrive) to give its people a consistent, collaborative platform.

By deploying Microsoft Teams and related Microsoft 365 tools, Grey created seamless, global workflows that reduced email overload, improved document sharing, and kept distributed teams aligned during high‑stakes pitches. Adoption of Microsoft Teams helped teams collaborate unobtrusively across regions — one manager reported saving three days through reduced email and productivity gains — and drove stronger engagement and faster delivery for Grey’s client work.

Grey

Jess Nicholls

Engagement and Adoption Global Program Director