Case Study: Lotte Hotels and Resorts achieves a hyper-automated, citizen-developer smart work culture with Microsoft Power Apps

Hotelier becomes a citizen developer, building a smart work culture based on Power Platform and hyper-automated work environment

Lotte Hotels and Resorts, Korea’s largest hotel and resort company, faced growing operational complexity as domestic and international guest volumes increased and staff handled many manual tasks. To build a smarter, more efficient work culture, Lotte adopted Microsoft Power Apps and the wider Power Platform—using Power Automate, Power Apps, Microsoft Teams, Power Pages and Azure AI Studio—to enable employees to automate routine work and become citizen developers.

Using Microsoft Power Apps, teams created low‑code apps and automated workflows that cut manual effort, increased employee satisfaction, and shifted skills toward self‑service automation. The Power Platform rollout is spreading rapidly across the organization (1,000–9,999 employees), rooting a hyper‑automated work environment in corporate culture and allowing staff to focus more on high‑value guest services.

Lotte Hotels and Resorts

Kim Jun-Woo

Digital Strategy Team Leader