Case Study: Karavel achieves real-time pricing intelligence and market-share gains with Microsoft Power BI

Karavel transforms its travel business with CMV Informatics’ Posipricing, a competitive intelligence SaaS solution based on Microsoft Azure

Karavel, a leading French tour operator and travel seller, struggled with slow, Excel-based competitive-price monitoring that ate analyst time and limited actionable insight. To address this, Karavel adopted Posipricing, a SaaS competitive-intelligence platform developed by CMV Informatics and hosted on Microsoft Azure that uses Microsoft Power BI for visualization, alerts, and data-driven decision support.

CMV Informatics implemented Posipricing with Azure services and Microsoft Power BI to automate data collection, deliver real-time dashboards and competitor-movement alerts, and share insights across marketing, pricing, finance and purchasing teams. The solution drastically reduced data-processing time, improved price reactivity and supplier negotiations, and—according to Karavel—has driven measurable gains in turnover and market share.

Karavel

Amandine Krebs

Strategic Product Director