Case Study: Carhartt achieves real-time sales insights and faster decision-making with Microsoft Power BI

Carhartt - Customer Case Study

Carhartt, the 127-year-old apparel maker, needed to preserve its close, face‑to‑face culture while supporting a distributed workforce and gaining real‑time insights to react quickly to changing customer preferences. To modernize collaboration, security and analytics they chose Microsoft Power BI alongside Office 365 services (Azure, Exchange Online, OneDrive for Business, Skype for Business Online, Yammer, Planner and Sway).

Using Microsoft Power BI and Office 365, Carhartt moved core collaboration and data to the cloud so 1,500 office users across multiple countries can co‑author documents, hold video meetings, and use Yammer and Planner for teamwork while Power BI visualizes wholesale, retail and e‑commerce data from Azure. The deployment delivered measurable benefits—no internal email attachments reported over two weeks, real‑time sales visibility for faster decisions, concurrent document editing, improved security and legal compliance with Exchange Online and Advanced Threat Protection, and reduced infrastructure overhead for IT.

Carhartt

John Hill

Chief Information Officer