Case Study: SalesSense International achieves greater visibility and productivity with Microsoft Dynamics 365

Storm Technology Ltd enables growth-ready CRM with Dynamics 365

SalesSense International needed a CRM that could manage the full customer lifecycle, scale with growth, and fit its established five-phase operating model. The company chose Microsoft Dynamics 365, working with Storm Technology, after seeing the value of native integration with SharePoint and Outlook and the ability to align the system with its sales process.

Microsoft Dynamics 365 was implemented with a model-driven Sales app, account and opportunity management, and a guided business process flow to improve consistency and tracking. The result was greater visibility and transparency across the sales pipeline, immediate productivity gains from SharePoint and Outlook integration, better reporting and decision-making, and faster opportunity progression. SalesSense also expanded the solution, rolling out three CRM versions in six months, including its own and two client versions.

SalesSense International

Pat Stack

Client Director