Case Study: Pandora achieves streamlined global operations and improved customer insights with Microsoft Dynamics 365

Jeweler spreads the sparkle, streamlines global operations using Microsoft technology

Pandora, the Copenhagen-based jeweler selling hand-finished pieces in more than 90 countries, faced rapid growth that exposed fragmented systems and limited cross-company collaboration. Independent internal units used different processes and tools, making it hard to scale operations, gain business insights, and deliver a consistent customer experience worldwide.

Pandora standardized on Microsoft cloud technologies—Azure B2B portals, Dynamics AX and Dynamics CRM, and Office 365 (SharePoint Online, OneDrive, Skype for Business, Yammer, and Office ProPlus)—to unify ordering, ERP, CRM, and collaboration. The portals now generate the majority of wholesale orders across 26 Azure instances in 40 countries, OneDrive/Excel automation cuts 5–10 weeks of annual manual work, and integrated ERP/CRM and Office 365 tools improved reporting, faster account onboarding, mobile teamwork, and overall agility for a more consistent, data-driven global operation.

Pandora

Phillip R. Kennedy

Director of Information Technology