Case Study: Go-Ahead Singapore improves bus operations and customer service with Microsoft Corporation's Dynamics 365

Using Dynamics 365 to optimise bus operations and improve customer service propels Go-Ahead Singapore forward to become the urban transport provider of the future

Go-Ahead Singapore, a public transport provider in Singapore, needed a better way to manage bus operations as it expanded and faced challenges tracking bus captain performance, improving cash box accuracy, and collecting timely commuter feedback. It also wanted a system that could work alongside its existing CFMS and DAS tools, so it partnered with Microsoft Corporation using Microsoft Dynamics 365.

Microsoft Corporation implemented Dynamics 365 Unified Operations and Dynamics 365 Customer Engagement, along with an online feedback form, to streamline operations and customer service. The solution improved performance tracking and cash management, while the feedback process drove a 30% increase in commuter feedback and saved Customer Service Officers an average of 30 hours per person per month through reduced manual processing.

Go-Ahead Singapore

Andrew Edwards

Managing Director