Case Study: Meijer boosts profitability and gains real-time insights with Microsoft Power BI

Top supermarket chain gains insight and boosts profitability with Microsoft Power BI

Meijer, a major Midwestern supermarket chain, faced the challenge of gaining timely insights from its vast and complex operational data. With hundreds of stores and over 800,000 products, the company relied heavily on its IT department for reporting, which was too slow for making quick, competitive business decisions. They needed a self-service solution to empower their employees with data.

Microsoft Corporation implemented a business intelligence solution using Microsoft Power BI and SQL Server Analysis Services. This gave Meijer's employees the ability to perform their own ad-hoc analysis, leading to more agile decision-making. The solution delivered immediate results, such as a specific bakery department increasing its holiday cookie profits by over 40% by identifying and acting on a regional sales trend.

Meijer

Marilyn Richards

Director of Business Intelligence and Collaboration