Case Study: Core Cost Management improves sales performance with Microsoft Dynamics CRM and Office 365

Telecoms consultancy improves sales performance with integrated solution

Core Cost Management, a small telecoms consultancy in the UK, was facing inefficiencies with its Salesforce.com CRM. Their sales team was frustrated by switching between separate applications, and the company needed a faster, integrated system to manage leads and support a remote workforce. They turned to Microsoft Corporation for a solution using Microsoft Dynamics 365 for Sales and Microsoft Office 365.

With help from a partner, Microsoft implemented its cloud-based solution, which integrated CRM tools directly into Outlook and provided unified communication and document storage. The results for Core Cost Management were significant, including an estimated six hours of saved travel time per multi-person video conference and a boost in sales calls due to the system's ease of use. Microsoft's solution provided a centralized platform that improved lead management, team communication, and overall sales performance.

Core Cost Management

Nick Cassidy

Managing Director