Case Study: Smiles Co. accelerates decision-making with Microsoft Dynamics 365 for Operations and Azure

A Microsoft Corporation Case Study

Preview of the Smiles Co. Case Study

Smiles brings additional joy to customers with the help of Microsoft Dynamics 365 for Operations in the cloud

Smiles Co., a medium-sized Japanese retail company operating Soup Stock Tokyo, faced a challenge in its rapidly evolving market. The company needed to accelerate decision-making and strategic planning, but its existing system took too long to organize the necessary information, hindering its ability to adapt swiftly to customer trends.

Microsoft implemented a solution using Microsoft Dynamics 365 for Operations on Azure and Power BI. This created a cloud-based business data platform that efficiently gathered and analyzed information from stores. The results were significantly accelerated management strategy planning, easier hypothesis testing for on-site staff, and a reduction in system investment and operation costs, providing the company with a flexible and attractive management infrastructure.


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Smiles Co.

Hitoshi Sato

Information Technology Deputy Manager


Microsoft Corporation

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