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Case Study: Swee Heng Bakery boosts efficiency and growth with Microsoft Dynamics AX 2012 for Retail
A Microsoft Corporation Case Study
Singapore bakery rises to fresh heights with all-in-one retail system
Swee Heng Bakery, a fast-growing Singaporean retail bakery chain, faced challenges with control and efficiency due to its use of disparate systems for finance, production, and point-of-sale. Their separated data led to manual work, discrepancies, and difficulties in reporting, which hindered their ambitious expansion plans. To support its growth, the company needed a scalable, all-in-one ERP solution and turned to Microsoft Corporation, implementing Microsoft Dynamics AX 2012 for Retail.
The solution from Microsoft, implemented with a partner, integrated retail management, supply chains, production, and finance into a single system. This provided managers with instant visibility into sales data, automated stock ordering, and streamlined operations. As a result, Swee Heng Bakery reduced IT complexity, saved time and manpower, improved inventory planning, and gained the scalable platform needed to support its rapid growth of opening eight new stores per year.
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