Case Study: Procter & Gamble achieves 40% SAP performance gains with Microsoft Azure

Procter & Gamble boosts SAP performance by 40% with Microsoft Azure

Procter & Gamble faced limitations in flexibility, agility, and disaster recoverability within its legacy SAP managed hosting model, which posed risks for its global operations. To build a more resilient and performant foundation, P&G partnered with Microsoft to migrate its critical SAP landscape to the Microsoft Azure cloud platform.

Microsoft provided a solution using high-memory Azure Virtual Machines, a standardized regional architecture, and integrated disaster recovery with Azure Site Recovery. This migration resulted in approximately 40% average performance gains for P&G, enabling faster financial closes and improved processing for high-volume operations, while significantly strengthening global business continuity resilience.

Procter & Gamble