Case Study: FxPro achieves faster, more secure customer sign-in with Microsoft Azure Active Directory B2C

Online foreign exchange broker improves customer experience with cloud-based sign-in

FxPro, an online foreign exchange broker, wanted to improve customer sign-in across its trading platform and web properties while reducing the cost and complexity of on-premises identity management. To solve this, FxPro worked with Microsoft Corporation and adopted Azure Active Directory B2C to support smoother, faster, more secure authentication and single sign-on for its users.

With Microsoft Corporation’s Azure AD B2C, FxPro migrated about 700,000 accounts to the cloud with no downtime and minimal business impact. The new approach improved sign-in performance, enabled social login and password reuse across web properties, strengthened security with multi-factor authentication, and lowered infrastructure and support costs so the team could focus more on product innovation.

FXPro

Kypros Lambrou

Web Team Leader