Case Study: NASCAR accelerates race safety and real-time decision-making with Microsoft Windows 10 and Azure

NASCAR sets the pace for business innovation with race management app

NASCAR, a premier motorsports organization, sought to unify its complex race control systems to improve decision-making, enhance safety, and better engage its fans. To achieve this, NASCAR partnered with Microsoft Corporation to build a race management app using Windows 10 and Microsoft Azure.

Microsoft Corporation implemented a custom Windows 10 application that consolidates live video feeds and car transponder data into a single management console. This provided officials with immediate access to critical information, cutting post-race data accessibility delays from days to seconds. The solution streamlined operations, made the inspection process significantly more efficient, and provided a foundation for future safety innovations and fan engagement opportunities.

NASCAR

Steve Worling

Managing Director of Information Technology