Case Study: IA Cubed achieves 200% Office 365 revenue growth with Microsoft Office 365

Leading the way to the cloud in Scotland through consultative Office 365 sales

IA Cubed, a Scotland-based IT solutions provider, faced the challenge of transitioning its business model away from managed services and moving its customers to the cloud. The company sought to sell Microsoft Office 365 as a holistic business solution rather than just a product, aiming to overcome a potential dip in revenue and position itself to win larger enterprise customers.

The solution implemented by Microsoft involved a strategic partnership and a consultative sales approach. IA Cubed began engaging business leaders with high-level messages about collaboration and cost savings, offering free workshops and close consultation. This strategy, supported by Microsoft through the Partner Network, led to extraordinary results: a 700% increase in average deal size, over 160 new customers, and a 500% jump in seats sold in one year. Microsoft's partnership was credited with contributing hundreds of thousands of pounds to IA Cubed's revenue growth.

IA Cubed

Vivien McKee

Chief Executive Officer and Owner