Case Study: Infosys builds deeper customer connections at scale with Microsoft Relationship Sales

Infosys builds deeper customer connections at scale with relationship selling

Infosys, a global IT consulting and services firm, faced the challenge of helping its large sales force effectively leverage social and business connections across its vast network of over 24,000 contacts to identify new opportunities and build stronger customer relationships.

Microsoft implemented its Relationship Sales solution, which integrates Dynamics 365 for Sales with LinkedIn Sales Navigator. This provided Infosys sellers with a unified view of customer data and social insights, enabling more personalized and contextualized engagement. The solution helped Infosys build a sales pipeline worth approximately $2 billion and empowered its team to close more deals by shortening sales cycles and improving proposal quality.

Infosys

Nitesh Aggarwal

Associate Vice President, Global Sales Effectiveness