Case Study: Infineon achieves greater sales efficiency with Microsoft Corporation’s Dynamics 365 for Sales

Infineon Sales uses Dynamics 365 for Sales for customer relationship management

Infineon Technologies AG, a Germany-based semiconductor leader with 10,000+ employees, needed a modern CRM platform that could better support global sales teams with a clearer dashboard, stronger connectivity, and improved user experience. The company turned to Microsoft Corporation and its Dynamics 365 for Sales solution to replace an older system that no longer met its collaboration and performance needs.

Microsoft Corporation, working with Tata Consultancy Services Deutschland GmbH, helped Infineon analyze the architecture, address latency risks, and tailor Dynamics 365 for Sales to its requirements, including a redesigned intuitive dashboard. The rollout led to rapid user adoption, with most sales staff using the new system shortly after launch, and significantly improved sales efficiency, with plans to extend the solution further through additional service capabilities.

Infineon

Harsha Deshmukh

Vice President of IT Design, Sales and Analytics