Case Study: G-Paws achieves rapid global growth in pet tracking with Microsoft Azure

G-Paws - Customer Case Study

G-Paws, a UK consumer goods company, wanted to turn founder Dave Evans’s idea for a lightweight pet-tracking device into a viable business. After identifying interest from pet owners, the company needed a powerful, low-risk platform to support a wearable product for cats and dogs, and chose Microsoft Corporation’s Azure service to help bring it to market.

Microsoft Corporation’s Azure provided the speed, power, and cost-effective implementation G-Paws needed to launch quickly. The solution helped G-Paws reach a fourth generation of product, with global sales rising rapidly and new features such as downloading adventure data to a global map, tracking top speed, and recording lifetime distance covered.

G-Paws

Dave Evans

Cheif Executive & Founder