Case Study: Eurotunnel achieves a more efficient, mobile customer relationship management with Microsoft Dynamics 365 from Microsoft Corporation

Eurotunnel transform their customer relationship management with Microsoft Dynamics 365

Eurotunnel, the operator of the Channel Tunnel, was looking to modernize its customer relationship management to better support a large, mobile sales team and improve customer experience. Its old CRM could not handle paperless document sharing or integrated email workflows, and the company wanted a solution that worked seamlessly with its Microsoft Office 365 environment.

Microsoft Corporation, using Microsoft Dynamics 365 Customer Service, implemented a scalable CRM with real-time and predictive dashboards, a 360° customer view, and integrated sales and marketing processes. The rollout included prototyping, user testing, and multilingual training. Eurotunnel reported very positive early results: sales teams now access real-time data from computers, smartphones, and tablets, while paperless document transmission has saved time and boosted efficiency.

Eurotunnel

Virginie Vermeulen

Freight Sales Support Manager