Case Study: eToro Ltd. achieves scalable social trading innovation with Microsoft Corporation Azure and AI solutions

eToro Ltd. - Customer Case Study

eToro Ltd., an Israel-based social trading platform serving more than 6 million registered traders in over 140 countries, wanted to make investing simpler, more transparent, and more effective while scaling beyond legacy systems. To support growth and new AI-driven offerings, eToro moved most of its platform to Microsoft Corporation Azure and used Azure analytics tools such as Azure HDInsight, Azure Machine Learning, Microsoft R Server, and Power BI.

Microsoft Corporation helped eToro build its CopyFunds service, including machine-learning-based Top Trader CopyFunds that automatically select and allocate among successful traders using data and risk models. The results included a more scalable and reliable cloud platform, faster development, and impressive trading outcomes: in 2015, more than 80% of the 124 million copied trades on eToro were profitable.

eToro Ltd.

Israel Kalush

VP of Engineering