Case Study: CarMax drives faster digital innovation with Microsoft Azure

CarMax drives online innovation in the cloud

CarMax, a major US used car retailer, sought to transform its digital customer experience and overcome infrastructure limitations. The challenge involved modernizing its website for mobile users, managing a rapidly growing library of high-quality vehicle images, and adopting a more agile development process to roll out new online services faster. To address this, CarMax partnered with Microsoft and leveraged its Azure cloud platform.

By utilizing a suite of Microsoft Azure services including Azure Blob Storage, Azure App Service, and Azure PaaS, CarMax rebuilt its website in the cloud. This solution provided limitless, cost-effective image storage, a resilient and scalable hybrid infrastructure, and a modern platform for rapid development. The results included a tripling of stored images, a consolidated and mobile-responsive website, and a significantly accelerated innovation cycle, allowing CarMax to deliver new digital features to its 16 million monthly visitors quickly and reliably.

CarMax

Brandon Linton

Solution Architect