Case Study: Porsche Slovenija improves roadside assistance and customer service with Microsoft Dynamics CRM

Better Customer Service Through Flexible Technology Solutions

Porsche Slovenija, the importer for Volkswagen Group brands in Slovenia, sought to enhance long-term customer loyalty by launching a roadside assistance program. Their challenge was to find a highly-customized IT solution that could provide quick, efficient, and managed support for this new service. To meet this need, they turned to vendor Microsoft Corporation and implemented Microsoft Dynamics CRM.

The solution from Microsoft Corporation integrated with GPS and SMS systems to automate the entire assistance process, from rapid caller identification to dispatching the nearest available service provider. This resulted in a more systematic, personalized service for drivers and gave the company effective tools to monitor key performance indicators. The implemented system provides a unified customer view and will serve as a platform for future advanced services.

Porsche Slovenija

Janez Leskovec

Head of Warranty and Extended Warranty Department