Case Study: XOGO achieves affordable, easy-to-deploy interactive digital signage with Microsoft Azure

Putting intelligent digital signage within easy reach of businesses worldwide

Seattle-based XOGO set out to solve a common problem: digital signage is often complex and costly, putting it out of reach for small businesses. The company wanted a simple, affordable way to turn any Windows 10 device into an interactive display—using existing hardware where possible or an ultra‑small XOGO Mini appliance—without requiring IT support or large deployment budgets.

XOGO Decision Signage pairs XOGO Player and Manager with Windows 10 IoT Core devices and Microsoft Azure services to deliver cloud-managed, interactive content, analytics, and easy remote management. The result is a low-cost, quick‑start solution (free for one display, subscription for multiples) already used in more than 150 Microsoft Surface retail locations and adopted across retail, healthcare, finance, and other industries—enabling real‑time, engaging customer experiences and a roadmap for AI and developer-driven extensions.

XOGO

Chad Brown

Chief Executive Officer