Case Study: Platform.sh achieves rapid scaling and expanded market access with Microsoft Azure

Partnering with Microsoft helps startup promote open-source solutions and fuel explosive growth

Platform.sh is a venture-backed, developer-focused PaaS headquartered in Paris that serves large PHP e-commerce and media sites and acts as the white‑label platform behind Magento Cloud. As an open‑source–rooted startup, it needed enterprise and regional market access (notably sovereign hosting in Germany), credibility with agencies and large customers, and help turning technical capability into scalable business opportunities.

By deepening its relationship with Microsoft Azure—moving beyond APIs to advisory, co-selling and introductions—Platform.sh gained access to enterprise leads, agency channels, and events that boosted credibility in key markets. The partnership helped accelerate customer acquisition, enabled faster, more reliable deployments and cost savings for users, and supported the company’s rapid growth and market reach.

Platform.sh

Frédéric Plais

CEO