Case Study: Media24 achieves cost-effective scalability and major cost savings with Microsoft Azure

Media24, a leading South African media company, drives cost- effective scalability with Microsoft Azure

Media24, a leading South African media company within the Naspers group, set out in 2019 to modernize its entire portfolio of websites to support growth and deliver a superior digital experience. The challenge was to replace fixed-cost private-cloud infrastructure with a robust, cost-effective, and scalable platform that would enable frequent, reliable deployments and seamless user experiences.

Media24 migrated to Microsoft Azure—using Azure DevOps, App Service/Web Apps, Functions, managed databases, and Service Bus—implementing autoscaling, deployment slots, and automation for operations and archiving. The move delivered a more responsive .NET Core site, faster and lower-risk deployments, and improved security and operational insights, while cutting production core count by 80% and storage costs by 70% through Blob archiving and automated processes.

Media24

Pieter Gerber

Software Architect