Case Study: Advantech achieves improved restaurant efficiency and customer engagement with Microsoft Azure

Bringing IoT to the restaurant industry with intelligent digital signage and analytics

Advantech, a Taiwan-based leader in IoT and automation, created an intelligent restaurant system to help chains modernize customer experience and simplify operations. Facing tight margins and the complexity of managing menus, pricing, promotions, and service across many locations, restaurants needed an easy-to-use, centrally managed platform that appealed to digital-savvy customers.

Advantech built the solution on Windows 10 IoT Enterprise and Microsoft Azure, powering digital menu boards, POS tablets, kiosks, sensors, and cameras. The platform delivers synchronized content and self-service ordering, centralized remote management, and real-time analytics (including heat maps and branch performance), enabling faster service, better merchandising decisions, greater operational efficiency, and improved profitability—with the option to extend to end-to-end supply-chain integration.

Advantech

Jason Zhang

Product Manager