Case Study: ShookIOT Inc. accelerates industrial IoT market reach with Microsoft Azure Marketplace

Industrial IoT provider chooses Azure Marketplace to market and distribute transformational programs and solutions

ShookIOT Inc., an Industrial IoT provider in Canada, needed a trusted, feature-rich way to market and distribute its complex software, hardware, and consultancy offerings to industrial customers. Using Microsoft Azure Stream Analytics as part of its Azure-based solution stack, ShookIOT also wanted to help customers sift useful data from “garbage” and turn noisy IoT inputs into actionable industrial intelligence.

Microsoft Azure Stream Analytics and Azure Marketplace helped ShookIOT centralize customer engagement, product discovery, and procurement through a single channel. The company reports that Azure Marketplace streamlined approvals and billing for customers like Chevron, accelerated deployment of ShookIOT Essentials, and expanded ShookIOT’s reach with a global presence, stronger messaging, and faster movement from innovation funnel to pilot programs.

ShookIOT Inc

Dave Shook

Chief Executive Officer and Co-founder