Case Study: Breaking the Barrier achieves streamlined customer service and year-round lead nurturing with Method:CRM

How an Education CRM Helps ‘Breaking the Barrier’ Bring Language Learning Across the Globe

Breaking the Barrier, a publisher of language-learning textbooks serving schools worldwide, struggled with slow, manual processes and poor customer service because their previous system (Infusionsoft) didn’t integrate with QuickBooks. That disconnect made it hard to see customer history, manage long sales cycles, and run segmented email campaigns — so they looked for an Education CRM such as Method:CRM.

Breaking the Barrier implemented Method:CRM, syncing decades of historical data and enabling real-time two-way QuickBooks integration, Mailchimp connectivity, Opportunities/Activities for long sales cycles, and a Gmail Gadget to view orders without leaving email. As a result, Method:CRM eliminated time-consuming manual exports, gave admins instant access to up-to-date customer and transaction data, improved follow-up scheduling months in advance, and helped maintain a healthier sales funnel and targeted email campaigns.

Breaking the Barrier

James

Breaking the Barrier