Case Study: VideoAmp amplifies VIP engagement with Metajive’s IYKYK mobile app

VideoAmp launches a unified VIP mobile app with Metajive in React Native

VideoAmp, an innovative company in the AdTech industry, partnered with Metajive to move their event management and client engagement out of emails and into a bespoke mobile application. Their challenge was to create a first-of-its-kind app that would seamlessly merge event marketing, internal communications, and VIP client experiences into a single, exclusive platform.

Metajive designed and developed the IYKYK app using React Native for cross-platform performance. The solution featured an event concierge, a VIP content drop shop, a unified dashboard, and FOMO-driven engagement, all powered by a custom CMS, user authentication, and wallet integration. The app successfully turned every interaction into an unforgettable VIP moment, strengthening VideoAmp's market position. Metajive delivered a scalable, future-proof product that cemented a lasting partnership and continues to evolve with regular feature rollouts.

VideoAmp