Case Study: Hero MotoCorp boosts engagement and conversions with Metadome's 3D configurator and AR

Hero MotoCorp - Customer Case Study

Hero MotoCorp, a major motorcycle manufacturer, faced challenges in showcasing its products online, which resulted in low website traffic and sales. The company sought to enhance its digital product visibility and customer engagement by leveraging XR technology. To address this, they partnered with the vendor Metadome.

Metadome implemented a dynamic 3D configurator and integrated augmented reality (AR) features onto Hero MotoCorp's web platform. This solution allowed for real-time product customization and a more immersive user experience. The project was highly successful, resulting in an average time spent of 4 minutes and 28 seconds on the site, a 9.74% lead conversion rate, and a total footfall of over 70,000 users, demonstrating significant engagement and conversion improvements for the client.

Hero MotoCorp

Sabyasachi Ghosh

Product Manager- Digital Solutions