Case Study: Owlery cuts embedded analytics iteration time from days to hours with Metabase

How Owlery cut time iterating on Embedded Analytics from 2 Days of engineering to 2 hours in CS

Owlery, a supply chain operations platform for manufacturers and brands, needed a better way to handle in-app dashboards and reports as it scaled. Its custom-built embedded analytics setup was creating engineering bottlenecks, with each dashboard iteration taking days of developer time, making it hard for a small team to respond quickly to customer needs. Owlery chose Metabase’s Modular Embedding SDK for React to replace its hand-rolled analytics approach.

With Metabase, Owlery embedded analytics directly into its app with full control over the user experience, security, and permissions, while enabling more self-service for customers. The impact was significant: dashboard changes dropped from more than 2 days of engineering effort to about 2 hours of Customer Success time, improving response times and freeing engineers to focus on core product work.

Owlery

Travis Downs

Co-founder