Case Study: Imerman Angels improves donor tracking and mentor matching with Messina Group Salesforce CRM optimization

Imerman Angels improves donor targeting and mentor matching with Messina Group

Messina Group worked with Imerman Angels, a nonprofit organization, to optimize its use of the Salesforce Nonprofit Starter Pack. The client was running its operations on this CRM platform but required a comprehensive review to better align the system with its unique needs for tracking donations and managing donor relationships.

As the solution, Messina Group conducted an end-to-end review and updated the organization's data model. This optimization enabled better reporting to track donations, drive donor targeting, and improve the matching of cancer patients with survivor mentors. Messina Group also provided part-time admin services to ensure business continuity after the client's in-house admin departed.

Imerman Angels