Case Study: Active Engagement achieves greater email marketing growth with MessageGears

MessageGears’ Email Marketing Platform Is A Catalyst for Growth at Active Engagement

Active Engagement, a political fundraising agency that relies heavily on email to engage supporters and raise funds, was struggling with limitations from its previous email service provider. The company needed better access to customer data, simpler data syncing, and a direct line to engineering and deliverability support, so it turned to MessageGears and its email marketing platform.

MessageGears implemented a secure, data-driven email platform that lets Active Engagement access recipient history in real time without syncing data back and forth. As a result, Active Engagement now sends an average of 60 million emails per month, says about 80% of its volume comes from opportunities it would not have had before, and has gained a competitive edge that helped it win larger clients and expand its business.

Active Engagement

Brian Davis

Creative Director