Message Systems
19 Case Studies
A Message Systems Case Study
Bluestreak, a digital marketing technology and services provider, needed to improve email deliverability, reduce bounce rates and provide clearer metrics for clients as its customer base and expectations grew. The company lacked fast, end-to-end visibility into bounces by domain and ISP, and needed to process much higher email volumes while proving ROI for customers’ campaigns.
Bluestreak implemented Message Systems’ Momentum MTA in February 2006, a software-based, easily integrated solution that delivered immediate gains: throughput rose from 3 million to 10 million emails per hour and bounce rates dropped by more than 2.5%. The platform also provided deeper deliverability forensics and traffic-shaping capabilities, leading to better campaign performance and higher customer satisfaction.