Case Study: Princeton Symphony Orchestra aligns its web presence with community vision with Message Agency

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Preview of the Princeton Symphony Orchestra Case Study

Princeton Symphony Orchestra makes its website mobile-responsive and accessible with Message Agency

The Princeton Symphony Orchestra faced a challenge where its outdated website no longer aligned with its community-driven and accessible vision. Their non-responsive and inaccessible site was hindering ticket sales and failing to attract a younger generation. Message Agency was engaged to provide user interface design and information architecture services to address these issues.

Message Agency implemented a solution featuring a contemporary visual design and a new content strategy that highlighted the orchestra's educational work. The redesigned site included a media-rich calendar and seamless integration with a ticketing platform. This allowed the Princeton Symphony Orchestra to more effectively market performances and subscriptions, enriching the experience for users and helping to drive ticket sales.


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