Case Study: Interfaith Center for Corporate Responsibility unifies member data and portal experience with Message Agency

Interfaith Center for Corporate Responsibility unifies portal and CRM after 20 years with Message Agency

The Interfaith Center for Corporate Responsibility (ICCR) was struggling with an outdated FoxPro database and member portal that was over 20 years old. This antiquated system could not meet modern user expectations or the organization's need to mobilize members and measure advocacy impact. They engaged Message Agency to find a solution that would update their database structure and provide members with the tools they required.

Message Agency implemented a unified solution by integrating a new Drupal front-end with a customized Salesforce instance. This streamlined platform allowed ICCR members to efficiently create engagements, research past actions, recruit other investors, track lobbying, and draft resolutions. The vendor successfully migrated large amounts of unstructured data, resulting in a system that enabled the organization to demonstrate real impact and effectively advance its mission.

Interfaith Center for Corporate Responsibility