Case Study: Lawrence University boosts student storytelling and engagement with Merit Pages

Lawrence University - Customer Case Study

Lawrence University, in Appleton, Wisconsin, wanted a better way to share stories about its students and increase communication around their achievements. To do this, the university added Merit Pages, the Merit platform, to help publish and distribute student success stories.

With Merit Pages, Lawrence University published 20 achievements in one year and averaged 30 minutes of usage per month. The results included a 58% student open rate, 23,884 impressions, 1.19M page views, and 3.5K social actions, showing measurable engagement across students, high schools, and government audiences.

Lawrence University

Megan Scott

Associate Vice President of Communications