Case Study: Run-Rite modernizes its brand and website with Meris

Run-Rite modernizes its brand with Meris and launches a bold new website

Run-Rite, a leading supplier of automotive maintenance products for the professional service market, sought to energize its brand. The vendor, Meris, was engaged to provide a comprehensive brand update involving fresh visuals and messaging.

Meris implemented a solution that included a modernized logo with a new icon, custom typography, and an updated color palette. The central piece was a bold new website at run-rite.com that consolidated merchant resources, products, and customer portals. This work by Meris allowed Run-Rite to conduct business more effectively and helped position the company to lead its industry with a revitalized brand presence.

Run-Rite