Case Study: Ema powers AI agents with 200+ integrations using Merge

How Ema uses Merge’s cross-category integrations to power their AI agents

Ema, a Universal AI Employee company based in Mountain View, needed to connect its AI agents to the many systems its customers use, including CRM, ATS, HRIS, accounting, file storage, and ticketing tools. Building and maintaining hundreds of integrations internally would have taken too long and pulled engineers away from improving Ema’s core AI product, so the company turned to Merge and its Unified API.

With Merge, Ema added 200+ integrations in just a few weeks using Merge Link and real-time syncing through webhooks and scheduled syncs. This enabled its AI agents to resolve customer issues and handle employee requests with current contextual data, while improving security and reliability. Merge helped Ema launch integrations more than a year faster, save thousands of engineering hours each year, and support scalable, secure AI agent workflows.

Ema

Swati Trehan

Head of Operations and Strategy