Case Study: National Governance Association achieves a modern new brand identity with Mentor Digital

NGA refreshes its brand and 4 sub-brands with Mentor Digital

The National Governance Association (NGA) required a rebrand to better reflect its modern and vibrant approach to school governance. To address this challenge, they engaged Mentor Digital for services including brand positioning, messaging refinement, and the creation of a new visual identity.

Mentor Digital delivered a comprehensive solution for NGA, which included a new logo, a refreshed tone of voice, and a full suite of brand guidelines centered on the strapline 'Shaping stronger governance'. The agency also designed and built a new website, ensuring a seamless user experience and a successful SEO migration. The result was a modern and confident brand that accurately reflects NGA's mission.

National Governance Association (nga)