Case Study: National Governance Association improves member experience with Mentor Digital’s Umbraco website redesign

National Governance Association boosts organic visibility with Mentor Digital

The National Governance Association (NGA), a national membership association for school governors and trustees in England, required a new website to reflect its growing ambitions and better serve its members. The organization needed a site that would effectively display its services, encourage membership sign-ups, and make content easily accessible. To meet this challenge, NGA selected vendor Mentor Digital for a comprehensive website redesign and build.

Mentor Digital delivered a solution that included stakeholder workshops, user research, and a complete redesign built on the Umbraco 10 CMS. The new site featured improved information architecture, a complex search and filtering system, and a successful SEO migration. As a result, NGA saw significant year-over-year improvements, including an increase in organic visibility, engagement rate, and sessions per user. Mentor Digital also provided a rebranding service, helping NGA develop a modern new brand identity.

National Governance Association (nga)