Case Study: The Social Clinic achieves real-time multilingual brand and competitor monitoring with Mention

How The Social Clinic Wows Clients With Mention

The Social Clinic is Saudi Arabia’s first social business and social media agency, serving clients across fashion, electronics, automotive, NGOs and finance from Jeddah with additional offices in New York and Paris. Facing the challenge of monitoring a wide range of client brands and campaigns—predominantly in Arabic—and keeping close tabs on competitors, the agency needed a multilingual, real‑time media monitoring solution to track any mention across press, forums and social channels.

They adopted Mention to run keyword and alert-based monitoring in Arabic and English (about 80% Arabic, 20% English), enabling fast detection of campaign activity, press coverage and competitor moves. Real-time alerts and competitor screenshots let The Social Clinic proactively inform clients, recommend responses and benchmark brand health—resulting in faster reporting, stronger client relationships and clear added value in competitive intel.

The Social Clinic

Bilal Hallab

General Manager